Videos for Drivers

KYB Celebrates Our 50th Anniversary in North America! In the summer of 1974, KYB introduced a limited line of Macpherson Strut replacement cartridges, Gas-a-Just and Premium Heavy Duty shock absorbers to North America. Relatively unknown in the automotive markets outside of Japan, the high quality, dependable and highly engineered KYB shock absorbers quickly took hold…

How do you know when you need new shocks? Vehicle owners often do not know if shocks and struts are worn since it happens gradually over time. KYB and 3 people who have daily driven vehicles with worn suspension components find out if their vehicles will benefit from new KYB parts. To establish a baseline,…

The team from KYB breaks down the results from the Performance Test and what it means in the real world. As older vehicles hold their value and people hang onto them longer, is replacing the shocks worth it? Do worn or cheap shocks and struts make a vehicle less safe? How dangerous is driving with…

KYB takes to the test track and beyond to evaluate new and worn shock performance with professional test drivers.   On the road and test track, professional drivers equipped with data acquisition equipment run identical SUVs through their paces. The only difference between the vehicles was the shocks and struts.   How do new, lost…

KYB has supported an epic Arctic challenge to the “Pole of Cold”, where the team was the first in the world to ever reach the remote New Siberian Islands by automobile. The team was led by Toyota ambassador Bogdan Bulychev. The total route was nearly 12,500 miles in harsh conditions, over 4,000 of which were…