KYB Renews Support for World Rallycross

World Championship winning squad KYB EKS JC and triple FIA World Rallycross Champion Johan Kristoffersson will join forces in an FIA World RX 2021 title bid. Kristoffersson joins Belgian Enzo Ide with both drivers using KYB shock absorbers and electronic power steering in the newest generation of Audi S1 EKS RX quattro.

“If you can’t beat him, join him – it’s as simple as that,” says KYB EKS JC Team Owner Mattias Ekström. “I have had many great battles with Johan and I think everyone can agree that he has a unique skill set, so, for me, he is a perfect fit for KYB EKS JC’s 2021 campaign to once again challenge the rest of the field for both the Team’s and Driver’s titles.”

The 32-year old Swede has 36 World RX podium finishes to his record, with 24 of those being wins. Kristoffersson has not only claimed three World Rallycross Champions’ titles (2017, 2018, 2020), but also three titles at Porsche Carrera Cup Scandinavia, two Scandinavian Touring Car Championship titles and one Superstars International Series title. He is currently top of the Extreme E leader board with teammate Molly Taylor, winning 2 rounds out of 2 for Rosberg Racing.

“First of all, I’m very pleased that I can do a full FIA World RX season. And to do it with a new team is like a new challenge for me” comments Johan Kristofferson. “KYB EKS JC know how to win races and championships and after the first two test days we see that we can learn and gain from each other. Joel Christoffersson and the whole team are very passionate and motivated to achieve the goal of me defending the Driver’s title and, together with Enzo, also the Team’s title”.

“Johan is the most successful World RX driver to date and I am very happy, that with support from Red Bull, Ravenol, KYB and Blåkläder we can have him in our team next to Enzo. His experience and knowledge will help us to develop further and also for Enzo this will be a great opportunity to learn from the very best. We will continue testing before the season and I am sure we will give a hard time to our competitors” says KYB EKS JC Team Manager Joel Christoffersson. “2021 for KYB EKS JC will be a very special year as we will run our cars in three championships – FIA World RX, Nitro Rallycross (USA) and RallyX Nordic.”

Consisting of 7 two-day events across Europe, WRX takes place on tracks that are a mix of rallying and circuit training. Drivers are equipped with RX Supercars with over 600bhp and the ability to accelerate from 0-60mph in less than two seconds. Regular updates regarding World RX can be found across KYB’s social media.

 

KYB Unveils New Road Testing App and Updated Website

KYB has recently launched a new road testing app and updated kyb.com. KYB is utilizing technology to achieve three objectives. First, train service professionals on how to determine if shocks should be replaced. Second, provide better information to consumers on the condition of the vehicle. Finally, help the consumer decide which replacement shock is the best choice for their needs.
The KYB Road Testing App helps service providers start a conversation about shocks and struts with their customer. Shocks and struts are an under sold category because technicians lack a good way to rate wear and service writers don’t have enough information or facts to recommend the sale with confidence. The app addresses those issues and can even send Vehicle Condition Reports directly to the customer’s phone or email address. The KYB Road Testing App can be downloaded at no charge and is available for Apple and Android devices
More consumers are researching auto parts before a purchase is made. To help consumers make better, more informed decisions, KYB has updated kyb.com to be more consumer friendly. The site includes new videos, simple graphic icons that describe the purpose of each product, electronic catalogs by product category, and 360-degree product images.
KYB Corporation is a $4.2 billion global hydraulics manufacturer with over 8,100 employees and sells its products in over 100 countries. The company is one of the world’s largest supplier of shocks and struts to vehicle manufacturers and has a full range of domestic and import shocks and struts for the aftermarket. For more information, log onto www.kyb.com.

Feel and Believe with KYB

KYB’s popular consumer rebate promotion, “Feeling is Believing” returns this fall. Running through August and September, “Feeling is Believing” offers the motorist a rebate up to $100 when they choose to maintain their vehicle with KYB products. For 2019, KYB is also proud to announce the addition of “Earn With KYB” to the promotion calendar. “Earn With KYB” gives service providers another great reason to recommend KYB products, they will earn $10 on every set of four KYB shocks or struts installed during August and September.

“Feeling is Believing” is designed to make it easier for motorists to feel the improvement to vehicle control and stability that KYB products provide. Motorists can earn $25 for purchasing sets of four KYB shocks, or two shocks and two struts. $50 can be earned for sets of four KYB struts, or two KYB Strut-Plus units with two shocks or struts. Finally, $100 cards will be mailed out for those consumers who purchase four KYB Strut-Plus units. For additional information, please visit www.kyb.com/save.

“Earn With KYB” is brand new, and can be coupled with “Feeling is Believing” to help ensure more vehicles on the road have the handling and control they are capable of. Service providers can log their sales online and at the conclusion of the promotion, they will be sent a Mastercard® gift card. Additional details for “Earn with KYB” can be found at KYB.com/earn. “Feeling is Believing” and “Earn With KYB” are open to consumers and service providers in the US and Canada.

“Feeling is Believing’ has become a recognized staple of our National Promotional Calendar, and while we still believe it is important to reward the motorist, we wanted to add an element to reward and recognize service professionals for supporting us.” stated KYB Director of Marketing and Product, Aaron Shaffer.

KYB Corporation is a $4.2 billion global hydraulics manufacturer with over 8,100 employees and sells its products in over 100 countries. The company is one of the world’s largest supplier of shocks and struts to vehicle manufacturers and has a full range of domestic and import shocks and struts for the aftermarket. For more information, log onto www.kyb.com.

KYB Americas Corp. Announces Expanded Truck/SUV Monotube Coverage

KYB Americas Corp. recently announced the expansion to its already robust coverage of the growing Truck, SUV and Crossover market.  The expansion includes growth in the twin-tube Excel-G and Strut-Plus lineups as well as additions to KYB’s popular monotube lines of Gas-a-Just and MonoMax

Inclusions to KYB’s already industry leading coverage for monotube shocks and struts include applications for half and three quarter ton domestic and import trucks and SUV applications as well.

“The growth of our coverage for the truck and SUV market in North America is vital to the overall success of the KYB brand”, KYB Product Manager Tim Oldiges commented “Listening to our customers is paramount to what we include in our product lineup when it comes to the truck market.  When we announce a coverage expansion, particularly in our Gas-a-Just or MonoMax lineups, it is our customers who have spoken up about the benefits of having an upgraded KYB unit to help the vehicle.  We feel strongly this recent expansion will provide increased sales for our distribution partners.”

KYB Corporation is a $4.2 billion global hydraulics manufacturer with over 8,100 employees and sells its products in over 100 countries. The company is one of the world’s largest supplier of shocks and struts to vehicle manufacturers and has a full range of domestic and import shocks and struts for the aftermarket. For more information, log onto www.kyb.com.

KYB Americas Corp. Launches New eCatalog

KYB Americas Corp. recently introduced a new shock & strut eCatalog that will make precise vehicle application lookups with ease. By utilizing advanced intuitive technology and newly applied data points, users will be able to zero in on correct product choices without the hassle of sifting through excessive vehicle variables.

In addition to more effective lookups, KYB’s new eCatalog also displays product purposes, key features and benefits, images and informative videos. Users will be able to make quick and accurate product selection choices. To help users identify correct strut choices, KYB is also adding 360 degree product images, standard tech bulletins, installation notes and product interchanges. The new KYB eCatalog is accessible form the home page at www.kyb.com

“We are always looking for ways to improve… and when it came to deciding on a direction for our new eCatalog, it was important to us that we create a more user-friendly way of navigating complicated part look-ups.”, KYB Technical Supervisor Troy Horn commented “We’re in an age that demands we better serve and better deliver information to all levels in the supply chain and the consumer.  We set out to create an eCatalog that would make it easy for anybody to look up our parts and be absolutely certain they have selected the part that will suit their needs.”

KYB Corporation is a $4.2 billion global hydraulics manufacturer with over 8,100 employees and sells its products in over 100 countries. The company is one of the world’s largest supplier of shocks and struts to vehicle manufacturers and has a full range of domestic and import shocks and struts for the aftermarket. For more information, log onto www.kyb.com.

KYB Americas Corp. Announces Two Key Hires

KYB Americas Corp. recently announced the hiring of two key sales positions. The announcement was made recently by Mike Fiorito from KYB’s Aftermarket headquarters in Greenwood, Indiana.

Sal Fabela is a new Territory Sales Manager in the Dallas/Ft. Worth area covering po