KYB Americas Corp. Launches Crash Avoidance Systems Awareness and Training Campaign

Date
November 16th, 2015

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KYB Americas Corp. launched a new Crash Avoidance Systems Awareness and Training Campaign during the 2015 Automotive Aftermarket Industry Week in Las Vegas. This new campaign is aimed at helping service providers communicate the importance of ride control maintenance to help keep a vehicle’s computerized crash avoidance system working within its designed capabilities. The campaign was announced to KYB’s Distribution partner customers as well as members of the media.

KYB offers two new service provider training opportunities to support this campaign: KYB’s distribution customers can arrange a :30 minute in-shop live training clinic or provide a group code to attend an interactive on-line self-paced study clinic that includes download-able handouts. Interested car care professionals are able to access the training through a directed link on www.kyb.com.

“Statistics show that vehicles 4 to 8 years old are the most likely to be involved in an accident and vehicle accident fatalities are on the rise. We believe one of the causes for this is under-maintained ride control.” said “Mac” McGovern, the KYB Director of Marketing & Training. “Alerting the motorist and educating the shop on the need to maintain ride control performance is becoming critical as more & more crash avoidance systems-equipped vehicles become older. KYB is committed to providing this awareness and the needed communication materials to help the motorist stay in control.”

For more information, please visit the online KYB Training Center at www.kyb.com/training

KYB Corporation is a $4 billion global hydraulics manufacturer with over 8,100 employees and sells its products in over 100 countries. The company is a world leading supplier of shocks and struts to vehicle manufacturers and has a full range of domestic and import shocks and struts for the aftermarket. For more information, log onto www.kyb.com.

For Further Product Information, Contact:

KYB Americas Corporation
marketing@kyb.com

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