KYB mission statement

It is the mission of KYB to use its skills, technology, and human resources to develop products designed to create a safer, more efficient, and more comfortable society, in the spirit of monozukuri. Literally translated, this means "the process of making or creation." Monozukuris full meaning embodies craftsmanship, self-discipline, and creativity. It is an art, rather than a science, requiring excellence and skill. It is this philosophy that serves as the foundation of KYB's motto, "our precision, your advantage."

Our Principles

KYB contributes to society by providing technologies and products that make life safe and more comfortable. We are committed to developing products that are in harmony with the global environment.

Management principles:

  • To challenge higher objectives and construct livelier corporate cultural climate.
  • Maintain grace and good faith, and pay attention to nature and the environment.
  • To always seek creative ideas and contribute to the progress of customers, shareholders, suppliers, and society.
  • To foster the talent to achieve the objectives with a thorough understanding of the KYB principles and strategy.
  • To provide products that are impressive, comfortable, and reliable to customers throughout the world.
  • To make our plants enjoyable, dynamic places to work, and at the same time, full of discipline based on the field priority doctrine, in order to produce products satisfactory to the customer.
  • To always keep social responsibilities of the corporation in mind and provide efficient group management.